Dezeen won a record 10 awards in 2021 while the number of website users grew five per cent, meaning our audience grew for the 15th consecutive year.
Our combined social media audience grew eight per cent to 6.9 million. We hit one million Twitter followers, grew our Instagram following 10 per cent to 3.2 million and more than doubled our LinkedIn audience to 342,000.
The total number of subscribers to our weekly and daily newsletters grew six per cent to 811,000.
The site had a record 35 million users through the year, generating 106 million page views and 62 million sessions.
The 10 awards we won include specialist editor of the year and independent editor of the year categories at the British Society of Magazine Editors awards; best video team at this year’s BSME Talent Awards; and the People’s Voice prize at the Webby Awards for our Out of the Box collaboration with Samsung.
Dezeen scooped four awards at the Association of Online Publishers’ annual awards ceremony, winning Best Small Digital Publisher of the Year; Best Digital Publishing Innovation award for Virtual Design Festival (VDF)’ and Best Content Marketing Campaign award for the Samsung project. Our sales team was named Sales Team of the Year.
Our design and environment reporter Jennifer Hahn won the prize for best new journalist at the International Building Press annual journalism awards.
Finally, we were named media brand of the year at the PPA Awards.
The busy year also saw Dezeen become part of Danish media company JP/Politiken Media Group, celebrate our 15th birthday and announce our plans to become carbon neutral.
This year has already begun on a high note with Dezeen being named in the top 50 places to work by The Dots.